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4.9/5 · 225 reviews on the HubSpot App Marketplace

Deduplicate leads in HubSpot

Merge your duplicate leads and stop calling leads you’ve already sold.

(No credit card needed)

Stop duplicate leads at the source

A form fill and a meeting booking each open their own lead. A lifecycle change opens another. The same person ends up in the queue three times.

Dedupely groups duplicate leads in HubSpot however each one was created.

A match option dropdown open on a column: None, Exact, Similar, Fuzzy, Similar Words and Domain Root.
A duplicate group of three records selected, with the same phone number written three ways, beside a Merge selected button.

Give reps a queue they can trust

Duplicate leads make the queue look busier than it is. What you know about a prospect splits across rows. Reps stop believing the list.

Dedupely merges the copies and leaves one lead per prospect with the history intact.

Keep the queue clean

Clearing duplicate leads by hand is a job that comes back every week. The same forms keep making more. Nobody keeps up forever.

Dedupely runs the searches you trust on a schedule and tells you when new ones appear.

The Automate menu: Auto Match enabled, and Auto Merge on a weekly schedule.

Why customers choose us

Configurable without becoming a project.

Dedupely is between tools that take weeks to learn and others that don’t give you any options. Match on any property, set a rule on any field, and still run your first merge the day you connect.

Our pricing.

It follows the records you sync. No per-user fee, no feature matrix and no tiers.

We go deeper.

The hard merges are the ones where both records look right. Dedupely turns those into a single click between two sensible options.

Merge HubSpot duplicates in 5 minutes

Three steps from portal to first merge

  1. Connect your portal

    Two clicks, through the HubSpot Marketplace.

  2. Match any property

    Default searches, or build your own.

  3. Merge in bulk

    Whole groups, singly, or scheduled.

20,000+ businesses
feel the magic

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Questions about duplicate leads in HubSpot

How is a duplicate lead different from a duplicate contact in HubSpot?

A lead is a prospecting object that sits on top of a contact. Two leads can point at the same person, so the prospecting queue shows them twice even when the underlying contact is single.

Does merging leads change the contact behind them?

No. The lead records merge; the contact they reference is untouched unless you run a contact search as well.

What happens to lead stage and the prospecting queue?

Merge Rules decide which stage survives. The queue then shows one entry, so a sequence is not sent twice to the same prospect.

Can I match leads on something other than name?

Yes. Any lead property, including the associated contact's email or company, and several of them at once.

Get started for free

20 free trial merges and as much free support as you need to get your duplicates under control.

"Dedupely was incredibly easy to set up, and the support team replied almost instantly each time I reached out. In just a few

Yuliya

Pipedrive User

Pipedrive MarketplacePipedrive Marketplace

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